Publicis Global Delivery is looking for a Programmatic Analyst who has led digital campaigns for assigned
advertisers. The candidate should have experience in billing support, setup, taxonomy creation,
monitoring, optimization, and reporting for multiple programmatic platforms such as DV360, TTD, Verizon,
Xandr, and MediaMath, among others

• Set up programmatic campaigns, within each required platform, following agency and advertiser guidelines.
• Run weekly status calls with internal stakeholders providing performance and pacing strategies.
• Monitoring the health of your campaigns, and ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, website conversions, bid management, and ad creative based on performance history and the client s objectives.
• Ensuring the quality of deliverables and campaign setup within the programmatic media platforms.
• Proactively makes suggestions and troubleshoots issues.
• Maintain daily communication with the client’s campaign managers.
• Report any issues that can spark within the operation promptly.
• Deliver recommendations, execution & analysis of beta tests, new platforms, optimization strategies, and vendors.
• Assist with Programmatic and Digital media training sessions and complete the required certification and updates.
• Connect daily with the global account team over email, IM, and/or video conference as necessary to ensure flawless execution of deliverables.
• Proactively identify growth opportunities and regularly communicate them to clients.
• Help develop documentation of best practices for improving operational efficiencies within the team and the group

GOOD TO HAVE:
• Strong knowledge in one of the following fields:
o Media planning
o Media Buying
o Creative strategy
o Ads
• Bidding Management Tools: Marin, Kenshoo, 4C.
• Verification Tools: IAS – Double Verify - MOAT.
• Knowledge of Yahoo and Amazon DSP