Publicis Global Delivery | Publicis Groupe's Talent Powerhouse

HomecareersProgrammatic Analyst

Programmatic Analyst

Published on Sep 10th, 2025

Bogota, Colombia

Entry

What we are looking for

Publicis Global Delivery is looking for a Programmatic Media Specialist who has led digital campaigns for assigned advertisers. The candidate should have experience in billing support, setup, taxonomy creation, monitoring, optimization, and reporting for multiple programmatic platforms such as DV360, TTD, Verizon, Xandr, Mediamath, among others. The ideal candidate is independent and focused on quality and is eager to grow alongside the more than 5,000 employees of Publicis Global Delivery around the world. If you are passionate about digital transformation, cross-team communication, and the digital ecosystem, we are looking for you!

Responsibilities

Setup programmatic campaigns, within each required platform, following agency and advertiser guidelines. Run weekly status calls with internal stakeholders providing performance and pacing strategies. Monitoring the health of your campaigns, ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, website conversions, bid management, and ad creative based on performance history and the client s objectives. Ensuring the quality of deliverables and campaign set up within the programmatic media platforms. Proactively makes suggestions and troubleshoots issues. Maintain daily communication with the client’s campaign managers. Report any issues that can spark within the operation promptly. Deliver recommendations, execution & analysis of beta tests, new platforms, optimization strategies and vendors Assist to Programmatic and Digital media training sessions and complete the required certification and updates Connect daily with global account team over email, IM and/or video conference as necessary to ensure flawless execution of deliverables. Proactively identify growth opportunities and regularly communicate them to client. Help develop documentation of best practices for improving operational efficiencies within the team and the group.